Work with an award-winning enterprise serving rural-India in the domain of power|Opportunity to lead the marketing initiatives About Our Client Our client has been recognised as one of the best Global Cleantech firm. The company’s AI-powered rural platform offers institutions, small manufacturers, commercial clients, and rural homes round-the-clock renewable power. In addition, it offers a variety of other goods and services, such as community-based e-mobility and agricultural value chain solutions, as well as e-commerce and credit-financing of branded equipment for residential and commercial use. Job Description Lead the marketing activties and devise strategies for the same Lead the market research and gain valuable customer insights Develop the GTM strategy by using market research data Develop the brand, awareness, interest funnel: online and offline To develop and implement customer referral and loyalty programmes Own customer satisfaction and customer delight metrics To succeed in the GTM Strategy, it is necessary to develop a suitable budget The Successful Applicant Bachelors degree is necessary; an MBA in marketing from Tier 1/Tier 2 institutions preferred 7+ years of experience overall in the consumer marketing function (B2C), including 2 years or more in digital marketing in the FMCG, small-town retail, or e-commerce sectors Strong narrative skills and outstanding Hindi and English communication abilities The capacity to assemble a top-notch team through personal connections An analytical nature that allows one to crunch numbers to assess campaign efficacy and return on investment; and a strong commitment to rural development What’s on Offer Will get an opportunity to make an impact in the renewable energy domain, primarily in the rural area. Contact: Vatsalla Khanna Quote job ref: JN-032024-6371571
